ADIDAS REGIONAL CHALLENGE – EXTREME POWER 5s.
What we did.
In conjunction with the Euro Cup 2012, Adidas launched a new range of male fragrances – with Zinedine Zidane as the ambassador. Along with the launch is a series of futsal matches to pump up the adrenaline. Matches were held from May to July in Indonesia, Malaysia and Singapore, with the Regional Showdown in Ngee Ann City Civic Plaza Singapore. Decked in Adidas apparel, contestants and events planners alike, everyone arrived at the event ground feeling excited and fresh! Apart from the matches, there were game booths for public to try out the sport and to win Adidas products. As the matches intensify in the futsal pitch, sportsmanship is not neglected. Competing teams mingled as friends and cheered for one another!.